For Plaintiff Law Firms
Capture every lead.Qualify every case. Automatically.
Nofal is the AI-native intake and case-qualification platform for plaintiff law firms. Every inbound contact — voice, chat, SMS — is answered within one ring, conducted in English, Spanish, or Portuguese, and turned into a merit-scored case file in 90 seconds. The structured file lands in your CMS before a paralegal touches it.
The differentiator
What happens before the attorney sees the file.
Intake
AI voice or chat agent answers within one ring. 24/7. EN, ES, PT. 0% missed. Session resumes on dropped calls.
Assessment
Merits-scored 0–100 across liability, severity, damages, time-sensitivity. Confidence flagged for human review.
Workspace
Auto-populated case file. Demand-letter drafted. Deadlines auto-tracked. PHI isolated.
Routed
Pushed to Litify or SmartAdvocate in real time. Ready for attorney review with transcript, score, and recommendation.
- One platform, one record. No Zapier glue, no separate intake-call vendor, no second tool for case scoring.
- The attorney never sees a voicemail. By the time a case lands on a desk, it has transcript, merit score, jurisdictional flags, comparable settlements, and a draft demand letter.
- Works with any inbound channel. Toll-free, embedded chat, web forms, SMS, and existing Google/Meta campaigns — all funnel into the same pipeline.
The problem
Five ways PI firms are losing right now.
Intake: the leaking pipeline
42% of inbound calls missed. $66K–$99K/month in lost contingency.
Case assessment: bottlenecked by human hours
$600–$4,500 per case before a dollar is billed.
Case management: organised chaos
4–7 tools per case. Deadline anxiety. Malpractice exposure.
Client experience: the trust deficit
12–18% pre-settlement churn. 3–5 status calls/month/client.
Attorney prep: expensive and inconsistent
$5K–$50K per mock-trial engagement. Knowledge walks out the door.
A 15-attorney, $8M PI firm spends ~$2.2M/year on tasks AI can do at near-zero marginal cost.
27% of gross revenue lost to workflow overhead.
Why traditional fixes fail
We've tried every fix. None of them solved the model.
Traditional solution
- Hire more paralegals
- Buy better case management software
- Outsource intake to an answering service
- Bring in a mock trial consultant
Why it doesn't solve the problem
- /Adds fixed cost. Doesn't improve quality — just adds capacity.
- /Organises the chaos. Doesn't eliminate it.
- /Captures more calls. Doesn't qualify them intelligently.
- /Extreme cost. Doesn't scale. No institutional memory.
The traditional solutions treat symptoms. The disease is the model itself.
What Nofal is
The three-layer model. AI · Human · Data.
AI
80%
AI voice or chat agent answers within one ring. 24/7. EN, ES, PT. 0% missed. Session resumes on dropped calls.
Human
20%
Merits-scored 0–100 across liability, severity, damages, time-sensitivity. Confidence flagged for human review.
Data
∞
Pushed to Litify or SmartAdvocate in real time. Ready for attorney review with transcript, score, and recommendation.
The transformation
Before Nofal. After Nofal.
Before Nofal
- Paralegal listens to a 3-minute voicemail at 9:14 AM the morning after.
- Senior paralegal spends 6 hours scoring three leads — two of which are duds.
- Demand letter drafted from scratch on every case.
- Clients call the front desk weekly: "any update?"
- Mock-trial consultants flown in twice a year for $40K.
- 15-attorney firm needs 20 attorneys + 8 paralegals to handle current volume.
After Nofal
- /Attorney opens an attorney-ready case file at 7:14 PM — the call ended 14 minutes ago.
- /90 seconds per lead, fully scored. The duds never reach a human.
- /Demand-letter draft sitting in the workspace, comparable settlements pulled.
- /Clients see the milestone in their portal before the front desk knows.
- /Attorneys rehearse against a case-specific AI opponent — daily, $0 marginal cost.
- /Same volume handled with 15 attorneys, leaner support, higher settlement averages.
A well-implemented Nofal engagement enables a 15-attorney PI firm to handle the case volume that previously required 20 attorneys and 8 paralegals — with higher settlement averages and lower client churn.
Five solutions
One platform. Five capabilities, in order.
How an engagement works
From discovery to optimisation, in roughly 90 days.
Week 1–2
Discovery & ROI audit
Weeks 3–4
Platform config
Weeks 5–6
Parallel run (test mode)
Weeks 7–8
Full intake go-live
Weeks 9–10
Client portal launch
Weeks 11–14
Calibration
Month 4+
Ongoing optimisation
ROI framework
Six dimensions. One revenue audit produces the exact number.
+42%
Intake recovery
−93%
Assessment cost
+15–20%
Settlement uplift
−3 FTE
Admin overhead
+20–25%
Attorney billable time
<5%
Pre-settlement churn
28–34×
Net annual ROI
5–7 weeks
Payback from intake go-live
>120%
Net Revenue Retention target
Engagement model
Three ways we work together — all priced on the call.
Implementation & Service Retainer
Nofal's team implements, configures, calibrates, and runs the AI workflow inside your firm. Replaces the current spend on paralegals, answering services, mock-trial consultants, and CMS — typically a six-figure annual line.
3-month minimum to go-live.
Platform Subscription
Post-implementation, when the firm has proven outcomes and is operating the workflow with internal oversight. Nofal's team moves from hands-on to advisory.
Continuous.
Performance Fee (optional)
For firms that want pure alignment: Nofal takes a percentage of net contingency on cases that Nofal originated through the intake agent. We earn when you earn.
Replaces or supplements the retainer.
We don't publish pricing because it's not the same number for every firm. Sizing depends on case mix, lead volume, geography, and engagement model. A 30-minute call gets you a tailored proposal — not a quote.
Schedule a 30-min revenue auditBuilt for
Four profiles. Same platform, different shape.
Growth Firm (5–20 attorneys)
Mid-Market Firm (20–75)
Enterprise Firm (75+)
Solo / Small (1–4)
Risk, compliance, trust
Built for the firm and the regulator.
Unauthorised Practice of Law
Every AI output is advisory, attorney-reviewed.
HIPAA & data security
AES-256, TLS 1.3, BAA, SOC 2 Type II, regional residency.
AI quality assurance
Confidence scoring, human escalation, continuous calibration.
Every click. Every call. Every case.